Many countries in the developed world can now best be described as having ¿neuroliberal' form of government: a combination of neoliberal principles with policy initiatives derived from insights in the behavioural sciences. Neuroliberalism presents the results of the first critical global study of the impacts of the behavioural sciences on these governments. Drawing on a range of international case studies, Neuroliberalism provides a unique critical analysis of the ethical, economic and political implications of behaviourally-oriented government. The book also considers the potential impacts of more radical, and potentially empowering, deployments of the behavioural sciences.
