Category : Economy
Microsoft''s CEO and a Harvard Business Professor assess the future of Artificial Intelligence and offer invaluable guidance for leveraging this transformative technology''s potential, and mitigating its dangers.
We are living in an age of powerful AI models with emergent capabilities competencies. In such a world, these models are being used to build assistants and agents that will transform business and society. The human-centric assistants like Copilot are designed to remove drudgery from work and help to solve some of the world''s most challenging problems.
Prompt__ brings readers inside the game-changing story of ChatGPT and the birth of Copilot. The book''s title draws its inspiration from the "prompt" we use to ask questions and summon expertise on-demand.
With the coming age of a new generation of AI, we are again on the cusp of a historic inflection point, a new wave of industrial revolution. AI has the potential to augment human discovery and creativity, increase innovation and productivity, improve decision making and enhance general understanding, education, and training. Unlike other technological breakthroughs, it can do so with almost limitless capacity and near zero marginal cost, transforming business, the economy, and the foundations on which they are built.
But just as it lifts the reach of human creativity, this powerful new technology also brings the potential for misuse, discontent, and social unrest. To ensure the widespread adoption of AI as a positive force that improves our lives will take multilateral, concerted action. While responsible government regulation is important, it cannot solve the problem alone. We must develop a set of managerial practices and capabilities that align corporate profit with social purpose, in light of profound digital transformation.
In Prompt__, Microsoft CEO Satya Nadella and Harvard Business School Professor Marco Iansiti provide a framework and advice on these fundamental capabilities, drawing on knowledge and examples from their experience researching, driving, and managing AI-based innovation. Some insights come from Microsoft, others from extensive research across dozens of companies. Nadella and Iansiti offer lessons from both tech and traditional industries, from industry-government collaborations, and from their conversations with leading experts worldwide in disciplines ranging from the frontiers of artificial intelligence to the nature of human creativity. Both a necessary wakeup call and an invaluable guide, Prompt__ will help leaders in every sector understand the potential and perils of AI.